Sales execution for law firms and closers
Objection Room installs the intake systems law firms need to turn paid leads into signed cases, and trains closers to handle every objection with proper form.
Free evaluation. English or Spanish.
40%
of law firms answered the phone when a prospective client called.
33%
responded to a prospective client's email.
48%
were essentially unreachable by phone.
Source: Clio Legal Trends Report 2024, secret shopper study of 500 US law firms.
Find out how your intake scores before your next lead calls.
Book your free Intake AuditFor law firms
We test your intake the way a new client experiences it, show you exactly where cases are slipping away, and install the system that fixes it.
STEP 01
We break down up to 5 of your recorded intake calls, score them, and debrief your managing partner on exactly where cases are slipping away.
STEP 02
Your intake team, up to 5, drilled on scripts, objection handling and call reviews every week until proper form is the standard on every call.
STEP 03
Speed-to-lead automation, bilingual scripts, follow-up sequences, intake hiring and training, and a KPI dashboard.
STEP 04
Ongoing KPI reviews, call coaching and hiring support so the standard holds after we leave.
Pricing for law firms
$1,500 FREE for now
We break down up to 5 of your recorded intake calls, score them, and debrief your managing partner on exactly where cases are slipping away.
Book your free Intake AuditStarting at $9,500
A flat fee for an intake team of up to 5. Scripts, role-play drills, objection handling and call reviews until the standard holds. Scoped on a call.
Book a call to scope itThe program guarantee: if our scorecard doesn't document leaks worth more than the 8-week program fee, you get a full refund. Every engagement is a flat fee.
Book your free Intake AuditFor closers
One-on-one coaching for commission-based closers in legal intake, solar, insurance and remote sales. We drill the fundamentals until your execution is the same on every call.
Pricing for individual reps
20 minutes. Live role-play of your pitch and one fix you can use tomorrow.
Free
One recorded call broken down live, plus a written fix list. Credited toward the program.
$297
Weekly 1-on-1 sessions, role-play drills, objection handling and tonality work. In English or Spanish.
$1,997
paid in full, or
2 payments of $1,097
Start free: a 20-minute live role-play of your pitch, and one fix you can use on your next call.
Book your free Rep EvaluationThe method
Proper form
Every call follows a structure that works. We build the scripts, the sequence and the standard, then train it until it's automatic.
Clean reps
No shortcuts. Role-play the objections you actually hear, review the calls, and fix one thing at a time.
Daily standard
Results come from consistency. Daily KPIs show who is executing and where the system needs work.
See the method on your own calls.

Founder
15+ years building and leading sales teams in legal services, renewable energy, real estate investment and fitness. I walk into sales floors that aren't converting and install the people, process and systems that fix them.
U.S. Coast Guard veteran. Combat sports athlete. Bilingual in English and Spanish. Everything we teach comes back to one idea: discipline and proper execution beat talent that shows up inconsistently.
Better salespeople. Better people.
Every engagement starts with a free call with me.
Firms that invest in leads or advertising and serve Spanish-speaking clients, in practice areas and markets we can serve without a conflict.
No. Every engagement is a flat fee.
Yes. Evaluations, coaching and scripts are available in English or Spanish.
No one can honestly promise income. We guarantee the work: structure, drills and accountability. Results come from executing it.
Book a free evaluation. You'll leave with real findings whether you hire us or not.